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OUTLAW NEWS: Responsive web technology
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12 years agoon
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The Outlaw Partners is a fully integrated marketing, consulting, web development, video production and creative media company based in Big Sky. As publisher of the Big Sky Weekly and Mountain Outlaw magazine, we’re using this space to share insight on industry trends and high level creative marketing.
BIG SKY—With new technology being developed daily and a world that’s moving toward mobile web viewing, there are an increasing number of different screen sizes and types.
Think about it: We’ve got the laptop for home, the desktop for work, the iPad for the commute and the smart phone for everything in between. In the past, websites were not built to appear on many different screens.
That’s where responsive web design comes in.
Responsive web design is a cutting-edge web technology that adapts a website’s resolution to fit varying screen sizes, which allows for easy and streamlined viewing on any device.
The rationale behind moving to responsive web design is threefold: The internet is moving toward mobile, building different websites for different devices is expensive, and responsive web design provides consistent user experience.
“Essentially, responsive web design creates a single site that adjusts its look for each screen resolution,” said Sean Weas, Outlaw’s web designer. “So, with new improvements in web technology, the website is essentially able to ask the device that is viewing it ‘how big is your screen?’ and the resolution of the website can change depending on the screen.”
By 2014, an estimated 70 percent of web traffic will be mobile, and the desktop will no longer be the way most visitors interact with a website.
In 2010, websites had a 3.8 percent mobile viewing, according to web traffic monitoring of 40 highly viewed websites done by web news source visul.ly. By 2011 that mobile viewing had jumped to 9.4 percent, a 147.4 percent increase.
“In the past, to fit all different screen types, [web designers] would have to make three different websites to fit different screen sizes,” Weas said.
By building one website that can comprehend any screen type, responsive web design is cutting back on web design workload while maximizing on costumer and viewer experience.
Using responsive web design, The Outlaw Partners are not only enhancing their own work but costumer experience as well. That means if you buy a website from Outlaw it will look good on any screen, Weas said.
“Outlaw is staying on the cutting edge, making sure we are delivering a consistent experience across all browser types, which adds a lot of value to our clients while also making our development process as streamline as possible.”
Along with responsive websites for clients, Outlaw’s new Explore Big Sky news site, which is set to launch in July, will also incorporate responsive web technology.
For more information about responsive websites or how to incorporate this cutting edge technology into your business, contact The Outlaw Partners at media@theoutlawpartners.com.
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CALL FOR ARTISTS: Paint anytime from June 1-28EXHIBITION & SALE: June 29 - July 31Calling all artists and nature enthusiasts! Get
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CALL FOR ARTISTS: Paint anytime from June 1-28
EXHIBITION & SALE: June 29 – July 31
Calling all artists and nature
enthusiasts! Get your paintbrushes ready for an unforgettable experience at
Paint Under the Big Sky, a thrilling plein air event set against the stunning
backdrop of Big Sky, MT, Chet Huntley’s “The Last Best Place”. Don’t
miss this chance to unleash your creativity and be part of a vibrant artistic community.
What is Paint Under the Big Sky? PUBS is a plein air event for all painters of any ability (over the age of 16). Sponsored by the Big Sky Artist’s Studio & Gallery and the Big Sky Artists Collective, a non-profit organization whose mission is to foster a strong community of artists in the Big Sky area, the paint-out hopes to introduce painters to our extraordinary landscape for an opportunity to create, meet and have fun. Plein air painters record our landscape for generations to come.
Artists are invited to travel to Big
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and sale of paintings from June 29 – July 31.
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Embrace the freedom and serenity of movement in nature with our rejuvenating morning yoga class on the Mountain Lawn. Allow the fresh mountain air and gentle guided yoga practice
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Embrace the freedom and
serenity of movement in nature with our rejuvenating morning yoga class on the
Mountain Lawn. Allow the fresh mountain air and gentle guided yoga practice to
invigorate your day of adventure ahead. Complimentary. Weather
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June 1 (Saturday) 7:00 am - August 31 (Saturday) 7:00 am
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Bike Big Sky is a FREE community mountain biking group with BSCO and Gallatin Alpine Sports. Meet at posted locations at 6 p.m. Monday evenings. Visit BSCO.org or swing by
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Bike Big Sky is a FREE community mountain biking group with BSCO and Gallatin Alpine Sports. Meet at posted locations at 6 p.m. Monday evenings. Visit BSCO.org or swing by GAS for ride information.
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June 10 (Monday) 6:00 pm - August 19 (Monday) 6:00 pm
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Bike Big Sky is a FREE community mountain biking group with BSCO and Gallatin Alpine Sports. Meet at posted locations at 6 p.m. Monday evenings. Visit BSCO.org or swing by
Event Details
Bike Big Sky is a FREE community mountain biking group with BSCO and Gallatin Alpine Sports. Meet at posted locations at 6 p.m. Monday evenings. Visit BSCO.org or swing by GAS for ride information.
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June 17 (Monday) 6:00 pm - August 26 (Monday) 6:00 pm